Thursday, March 19, 2009

Google Brings Woodside Stateside; Brittin Takes Over Britain



Just days after Tim Armstrong left his head of sales position to become AOL’s new CEO, Google is doing the executive shuffle.

Leaving his 3 year role as Vice President for the UK, Ireland and Benelux, Dennis Woodside will take over Armstrong’s role–though he won’t get the same "Senior VP and President" title.

Woodside will report to Omid Kordestani who gushes about Woodside in an internal memo:

In the five and a half years that Dennis has been at Google (that’s over half our company’s lifetime) he’s brought incredible integrity and entrepreneurialism to everything he’s done. I remember Dennis setting off from Mountain View in 2005, a year and a half after he joined, to start our direct sales operations in Eastern Europe, which he quickly transformed into a substantial part of our business. He also set up our Inside Sales Operations in Dublin - again building it from scratch. In September 2006, he became our Vice President for the UK, Ireland and Benelux where he’s helped to create a first class team as well as establish very positive relationships with our big partners on both the advertiser and agency side, including 02, Marks & Spencer, Amazon and Omnicom.

Why is it these internal memos always read as though the real audience were us media? Anyway, BusinessWeek has the full memo if you care to read it.

Meanwhile, on the other side of the pond, Matt Brittin will take over Woodside’s head of UK operations role. Which leaves me concerned for the people of Ireland and Benelux–just who will they be their dark overlord fearless leader?

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